Partner Release: ARAMARK’s nationwide German catering operations awarded MSC certificate
Sep 24, 2012
Catering company ARAMARK has been awarded the Marine Stewardship Council (MSC) Chain of Custody certificate for seafood traceability. This makes them the first and, as yet, only such company with nationwide operations in Germany that is allowed to use the MSC ecolabel on its fish dishes. The company-wide MSC certification is an important part of ARAMARK’s sustainability strategy.
The blue MSC ecolabel is trusted around the world and is the best-known ecolabel for sustainably caught fish and seafood. It is used only on products that can be traced back along the entire supply chain – right back to the sustainably managed MSC certified fishery that caught the fish.
MSC certification was the logical next step
ARAMARK has been sourcing fish from sustainable fisheries since 2007. For the catering company, MSC certification was the logical next step to expand its sustainability activities. ARAMARK is switching its entire fish range to products from sustainable MSC certified fisheries immediately, depending on availability. The MSC ecolabel on menus and information materials will ensure transparency and confidence for over 250,000 customers across Germany who use ARAMARK restaurants every day.
What ARAMARK says
"Sustainability, including sourcing of seafood, is something we are particularly concerned about," says Jürgen Vogl, CEO of ARAMARK. "So I am delighted that we are able to offer diners in our restaurants a wide selection of MSC certified fish and thereby support sustainable fishing."
What MSC says
"Having achieved MSC certification, ARAMARK has decided to start communicating its long-standing support for sustainable fishing to its restaurant customers with immediate effect," says Katja Willeke, Commercial Manager at MSC Germany, Austria and Switzerland. "This makes ARAMARK a pioneer among nationwide catering companies in the German-speaking world. We are delighted with the partnership and congratulate ARAMARK on its certification."
More information about ARAMARK
ARAMARK is one of the leading catering and service management providers on the German market. Based in Neu-Isenburg, ARAMARK Holdings GmbH & Co. KG employs around 7500 people throughout Germany. With around 4000 customers – well-known companies, hospitals, care homes, sports and fitness centres, universities, schools and nurseries and exhibition centres – ARAMARK is the second largest catering company in Germany. www.aramark.de
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