Rupert Howes: an uncommon hero ensuring sustainable fisheries

Get an insight into the challenges our oceans face and how the MSC works with partners to safeguard seafood for future generations.

About this video - Uncommon Heroes

In March 2007 the Skoll Foundation named MSC's CEO Rupert Howes “Social Entrepreneur of the Year”. The Skoll Foundation describe social entrepreneurs as people who apply innovative solutions to social and environmental issues, empowering people and communities to envision and create positive change. 

The Skoll Foundation produced several 7-minute videos profiling Skoll entrepreneurs, including this one of Rupert Howes and the MSC.

Please visit the Skoll Foundation web site for more information. 

Take action - Support sustainable seafood

Be part of a global effort to safeguard seafood for the future: 

•   Buy certified sustainable seafood - Find shops and restaurants selling MSC-labelled seafood in your country

•   If you are a fishery or business that sells seafood, show your commitment to sustainable practices by getting MSC certified