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Use the blue MSC label

Show your customers that your fish comes from a certified sustainable source by using the blue MSC label on packaging, menus or marketing materials. 

Tinned and packed MSC labelled seafood products

Benefits of using the blue MSC label

The blue MSC label is the most trusted and recognised indicator of seafood sustainability. 
Find out about the benefits of using the blue MSC label > 

Apply to use the blue MSC label

The blue MSC label is a registered trademark and you must have an Ecolabel Licence Agreement to use it. 
Apply for a licence to use the blue MSC label >

Ecolabel rules for different user groups

Rules for use of the blue MSC label vary according to the type of business or organisation. 
More about the rules for using the blue MSC label >

The MSC claim

When the MSC ecolabel is displayed on a seafood product (including packaging, fish counters, menus etc.) it must always be accompanied by the MSC claim.
All language versions of the the MSC claim >

Costs for using the blue MSC label

Organisations that sign an Ecolabel Licence Agreement are liable to pay annual fees and, depending on the ecolabel application, royalties.
Find out more about MSC ecolabel costs >

Misuse of the blue MSC label

If you know of a case where the MSC name or ecolabel is being misused, please let us know. 
Report misuse of the blue MSC label >

Contact

We're here to help you through the process and to make the most of using the blue MSC label. Please email us: ecolabel@msc.org or
Contact a member of the MSC ecolabel licensing team >

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