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Choose responsibly caught fish, that is handled with care and can be traced right back to a sustainable source.

Trust where it's from by choosing fish with the blue MSC label.

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DNA testing: Is your Friday night takeaway the reel deal?

Apr 21, 2017

Fish and chip shops without an MSC certificate are 5 times more likely to serve the wrong species. But the industry is far ahead of the global average.

Premier Inn sets fish-friendly world record with 3 million portions of sustainable fish and chips

Apr 07, 2017

Whitbread PLC gets MSC certification for over 600 UK sites.

Sustainable Seafood Day 2017 reminds Australians to choose seafood wisely

Mar 31, 2017

Sustainable Seafood Day celebrates commitments made along the seafood supply chain and encourages Australians to choose the blue MSC label when buying seafood.

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