Darren Hoad, pipi cockle fishermen from Coorong in South Australian, talks about his lifelong for passion collecting cockles and why he couldn’t imagine doing anything else. Australia’s government and chefs are supporting his efforts.
Meet all the Wild Ones
From award-winning chefs to adventurers to photographers, the MSC Wild Ones are united by a love of the oceans and the seafood they bring us. Meet these advocates of healthy, sustainable seas.
South Australia's pipi fishery on the south coast first achieved Marine Stewardship Council certification in 2008 and has become an impressive example of the benefits of sustainable output. Read on to learn about the 'pipi shuffle', a technique that has been used here for generations.
Find out more
There’s a group of people from around the world with something in common: they love seafood and respect where it comes from. Find out why wild, sustainable seafood matters to them.
Wild. What a word. What a place. Worth caring for? We think so. But what does it mean to you?