You're experiencing delicious seafood wild-caught in Western Australia to the MSC’s standard for a well-managed and sustainable fishery.
Discover the story behind your seafood
Welcome! The delicious seafood on your plate is more than just premium quality — it's part of a world-leading commitment to protecting our oceans. Western Australia boasts one of the highest diversities of Marine Stewardship Council (MSC)-certified fisheries globally.
In partnership with the WA State Government, local fisheries are leading the way in meeting world-class sustainability standards. That means better seafood for you, and a healthier future for our oceans.
Meet the MSC certified heroes behind your meal
Fremantle Octopus
Fremantle Octopus is the world’s largest producer of Marine Stewardship Council (MSC) certified, sustainable octopus, known and recognised as the octopus of choice by the best chefs across the globe. Wild caught off the pristine coastal waters of Western Australia using the patented trigger trap technology invented by Fremantle Octopus, it has revolutionised the ethical and sustainable fishing of octopus, now and into the future.
Sustainable highlights:
- MSC certified for low-impact, pot-based harvesting
- Minimal bycatch and seabed disturbance
- Ongoing research ensures thriving octopus populations
Sustainability - Fremantle Octopus
Western Rock Lobster
The Western rock lobster is a world first in sustainability—becoming the first-ever MSC certified fishery back in 2000. Sourced from the Brolos fleet and hand-selected for peak quality, this premium lobster is as much a sustainability success story as it is a culinary favourite. Over the past 25 years, the fishery has carefully managed stocks and introduced new measures to protect non-targeted species.
Sustainable highlights:
- First fishery in the world to be MSC certified (2000)
- Strict catch limits and monitoring to protect stocks
- Habitat protection ensures long-term health of reef ecosystems
The Western Australia rock lobster | Marine Stewardship Council
Glacier 51 Toothfish
Caught from the icy depths of the Southern Ocean, Glacier 51 Toothfish—known as the Wagyu of the Sea—is prized for its rich, buttery flavour and delicate texture. Sustainably sourced by Austral Fisheries, the world’s first carbon-neutral fishery, this MSC certified catch is a standout example of putting planet first.
Sustainable highlights:
- Caught from one of the most remote and well-managed MSC-certified fisheries in the world
- Strict quotas and satellite monitoring alongside full traceability
- Pioneering efforts in bycatch reduction, seabird protection, and ecosystem-based management
Sustainability | Austral Fisheries
Augusta Abalone
Hand-harvested from the pristine reefs off Augusta on WA’s rugged southwest coast, Rarefoods’ wild-caught greenlip abalone is a true ocean delicacy. Known for its firm texture and ocean-fresh flavour, this premium shellfish is as versatile as it is sustainable.
Sustainable highlights:
- MSC-certified for low-impact, diver-based harvest methods
- Closely monitored stocks and seasonal closures to protect the reef ecosystem
- Local knowledge and science work hand-in-hand to safeguard future harvests
A note from Chef Scott Bridger
“WA is home to some of the best seafood in the world with sustainability at heart and the respect of the pristine waters we live and eat from. This dinner is a chance to celebrate the incredible work of local fishers who are committed to ensuring we have fish forever by being held accountable to the MSC certification standards. Partnering with the MSC for Sustainable Seafood Week highlights WA’s fishing industry’s incredible work in protecting our oceans while delivering world-class seafood.”
Bib & Tucker.
Why the MSC blue fish tick label matters
The MSC blue fish tick label guarantees that your seafood comes from a fishery that:
✔️ Protects wild fish stocks
✔️ Minimises environmental impact
✔️ Supports resilient local communities
Every time you choose MSC-certified seafood, you're casting a vote for healthy oceans — for today and tomorrow.
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