Now that your company is a Marine Stewardship Council (MSC) partner, you have access to resources that can help expand your MSC certified offerings, promote your commitment to sustainability, and stay up to date on the latest sustainable fishery news.
WHAT HAPPENS AFTER CERTIFICATION
Achieving MSC certification is a major milestone, but the opportunity doesn’t stop there. Post-certification engagement works best as a two-way partnership.
Every fishery and community is different. By combining MSC’s reach with the fishery’s local relationships and knowledge, certification can become more than a milestone; it can be an opportunity to build recognition, strengthen relationships, and showcase the people and practices behind sustainable fishing.
We would like to partner with you to:
- Announce your fishery certification: We would be happy to help craft a press release or provide a quote from the MSC to celebrate your achievement.
- Celebrate your achievements: Depending on your goals, celebrations can range from a simple digital announcement or a big launch event. If you want to go big, we’d be thrilled to support.
- Share your commitment with our networks: We would love to collaborate on a social media post or two to share the news of your certification. Our priority platforms are Instagram for consumers and LinkedIn for stakeholders. If you are active on social media, let’s share photos and create a joint post!
- Expand your market and sell your catch: The Fisheries Outreach team is here to help you get connected with different market opportunities. Please let us know if there are specific markets or regions you are looking to gain access to, and we’ll do our best to help make it happen.
The Lifecycle of Your Certification
MSC fishery certification lasts five years, during which there will be annual audits to ensure you continue to meet the Standard and address any changes that may occur. Here's a timeline of what to expect:
*the average assessment is 8-12 months, some take longer
Find MSC Certified Seafood Suppliers
The MSC Find A Supplier page offers partners the ability to find businesses with MSC Chain of Custody Certification that offer MSC certified seafood. You can search by location, species, and business activity to find the organization that meets your needs. Results will include a company contact if it has been provided to us. Please note that only the headquarter location for each certification holder is listed and may not provide all certified sites or their distribution/reach. If you can't find what you're looking for, please reach out to your regional MSC fishery rep.Get marketing toolkits and assets
MSC marketing materials, toolkits, videos, images, and infographics are available on our Multimedia Library. These resources are available for certified partners who have signed a licensing agreement to help them educate their audiences on their commitment to healthy oceans and seafood for the future. Apply for a user account here!
For inspiration, take a look at our MSC partner marketing case studies that includes stories on how MSC and our partners have promoted certified products.
You can also take a look at our marketing resource page, which has the latest campaign toolkits and some simple messaging and assets you can use on your website, advertising, or social media channels.
Newsletters
We recommend signing up for our North American mailing list where you will get the latest program updates from the US and Canada, upcoming opportunities and events, new assets and resources, and other important information that will help you make the most of your MSC certification.
If you want to stay up to date on the latest fisheries news, you can also sign up for our bi-weekly fisheries update.