The MSC blue fish is an easy way to identify ocean-friendly, sustainable seafood. When you buy seafood with the blue fish, you can eat responsibly knowing your fish is as good for the ocean as it is for you. Your choice supports generations of fish harvesters, fishing families, and communities committed to sustainable fishing.
By selecting MSC certified products, you're encouraging more retailers, restaurants, and other companies to make responsible choices by providing sustainably-sourced seafood, and encouraging more fisheries to strive for certification.
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Tentative about cooking fish?
MSC Ambassador Chef Charlotte Langley demonstrates two fast and easy fish cooking techniques she loves.
Fish 101: How to Pan Sear and Oven Roast Fish
Sustainable Species
Find out if your favorite seafood options (and more) are good for you and the ocean too.
Cooking Tips
For cooks of all levels, check out these tips and tricks for the best sustainable seafood dishes.
Foodie Guides
Dive deeper with these foodie guides on sustainable seafood species and cooking techniques.