The MSC blue fish label is an easy way to identify ocean-friendly, sustainable seafood. When you buy seafood with the blue fish, you can eat responsibly knowing your fish is as good for the ocean as it is for you. Your choice supports generations of fish harvesters, fishing families, and communities committed to sustainable fishing.
By selecting MSC certified products, you're encouraging more retailers, restaurants, and other companies to make responsible choices by providing sustainably-sourced seafood, and encouraging more fisheries to strive for certification.
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Get cooking tips
Tentative about cooking fish?
MSC Ambassador Chef Charlotte Langley demonstrates two fast and easy fish cooking techniques she loves.
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