The following species reports offer both a global and domestic market overview, outlining the challenges and opportunities facing these species in the MSC programme.
The reports cover tuna, whitefish (like cod, pollock and hake) and small pelagics (such as sardines, anchovies and herring) and feature data, innovations and insights from communities protecting our ocean.
Whitefish UK Market Analysis 2026
In 2025/26, UK consumers bought over 100,000 tonnes of MSC-labelled whitefish, representing around 47% of all MSC-labelled product sales. Cod, haddock and pollock make up three-quarters of chilled and frozen MSC sales, while strong retail support continues, with eight of the UK's ten largest supermarkets offering MSC-certified own-brand whitefish products.
Sustainable Tuna Yearbook 2025
The Sustainable Tuna Yearbook 2025 offers an authoritative analysis of the global market for sustainable tuna, along with a UK market analysis.
Small Pelagics UK & Ireland Market Analysis 2025
The Yearbook offers authoritative analysis on the global market for sustainable sardines, anchovies, mackerel, and other key species. Packed with sharp infographics, the latest data and case studies, it explores the challenges, innovations, and successes shaping the future of small pelagic fisheries worldwide.
Sustainable Whitefish UK Market Analysis 2025
The UK’s retail sector has held firm in its commitment to offering certified sustainable whitefish for many years now, with nine of the ten leading UK supermarkets offering MSC certified own-brand whitefish products.
Sustainable Whitefish UK Market Analysis 2024
The Yearbook offers authoritative analysis on the global market for sustainable cod, pollock, hake, halibut and other key species. It's packed with sharp infographics, the latest data and case studies from fisheries around the world.




