The Marine Stewardship Council (MSC) is an international non-profit organisation on a mission to stop overfishing. For over 20 years, we have been working with fisheries, seafood companies and scientists to help protect the oceans around us, and safeguard seafood supplies.
What does the ecolabel mean?
The blue MSC ecolabel is the world’s most recognised label for sustainable seafood. It is found on retail products and in restaurants identifying fish and seafood that has been caught in a sustainable way. The blue MSC ecolabel is only awarded to well-managed fisheries that meet the MSC’s independently verified standards for sustainable seafood production. When you purchase a product with the blue MSC ecolabel on it, you...
- Can trust where the fish or seafood comes from
- Are rewarding and incentivising sustainable fishing
- Are protecting fishermen’s livelihoods, communities and traditions
- Are ensuring there will be plenty of fish left in the sea
- Are helping keep seafood on your plate for this and future generations
Why do we need to certify seafood?
How do I know the seafood that I am buying is sustainable?
What can I do to end overfishing?
Find out more
Sustainable fishing means leaving enough fish in the ocean, respecting habitats and ensuring people who depend on fishing can maintain their livelihoods.