Fishermen's Tales

Meet some of the fishermen who have made sustainable fishing part of their everyday life.

From the haddock fishermen in the North Sea off Shetland, to the sardine fishermen down in the bays of Cornwall, it takes long hours and dedication to help keep the oceans teeming with life for future generations.

Our It’s all hands on deck campaign champions the voices of these fishermen, delving into the hard work that goes on behind the MSC blue fish ecolabel, and recognising that as well as fishermen committing to fishing sustainably – it takes you to choose the blue fish ecolabel too.

CORNISH SARDINES: A SHINING EXAMPLE

CORNISH SARDINES: A SHINING EXAMPLE

Read the gripping story of life at sea for the Cornish fishers whose resilience and collaborative outlook have ensured sardines will be available for generations to come. By Karen Attwood

GET ON BOARD
SCOTTISH HADDOCK: A BIG BLUE FUTURE

SCOTTISH HADDOCK: A BIG BLUE FUTURE

Read about their lifelong passion for fishing, the unknown challenges of the ocean and the job satisfaction of the men behind the haddock fishery certified sustainable to the MSC Standard. By Karen Attwood

GET ON BOARD

MORE HANDS ON DECK

CORNISH HAKE

CORNISH HAKE

Hear from the fishermen who put MSC certified hake on your plate

READ THE STORY
SHETLAND MUSSELS

SHETLAND MUSSELS

Discover what it takes to put MSC certified mussels on your plate

GO DEEPER
VISIT THE FISHERIES

VISIT THE FISHERIES

A new hub tells the compelling stories of 20 UK fisheries

VIEW THE MAP
400
fisheries are engaged in the MSC program, accounting for around 19% of the total annual wild harvest from our oceans

LET'S MAKE WAVES TOGETHER
#allhandsondeck
#choosethebluefish
#SSW2021

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