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5 sustainable seafood trends for 2023

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The MSC label

The MSC label

This seafood meets the MSC's standard for environmental sustainability.

This means it comes from a well-managed fishery that minimises its impact on the ocean and protects fish stocks for the future.

What does the MSC seal stand for?

Seafood products that carry the blue MSC ecolabel come from wild-capture fisheries that have been independently assessed to the MSC’s standard for environmentally sustainable fishing practices.

What this means for you

You can feel confident that your seafood choice supports healthier oceans and that there will be fish in the sea for future generations.

Who checks this?

The MSC does not certify fisheries itself. The MSC sets the requirements (what we call the MSC Fisheries Standard) but fisheries are assessed by independent certification bodies, and certification decisions are reviewed by independent experts.

What this means for you

You can feel confident that your seafood choice supports healthier oceans and that there will be fish in the sea for future generations.

Who checks this?

The MSC does not certify fisheries itself.

The MSC sets the requirements (what we call the MSC Fisheries Standard) but fisheries are assessed by independent certification bodies, and certification decisions are reviewed by independent experts.

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Salmon with a maple-soy glaze
Prep time
40 mins
Cooking Time
10 mins
Gambian Domoda with fried sole
Prep time
5 mins
Cooking Time
50 mins
30-Minute seafood paella
Prep time
10 mins
Cooking Time
20 mins
Seafood Stew
Prep time
15 mins
Cooking Time
40 mins
Raymond Blanc's pollock fillet Grenobloise
Prep time
60 mins
Cooking Time
40 mins
Tuna melt spring rolls
Prep time
10 mins
Cooking Time
30 mins
Arroz negro
Prep time
20 mins
Cooking Time
45 mins
Turkish-inspired fish stew
Prep time
10 mins
Cooking Time
30 mins

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FULL WIDTH - COLOUR BG - MSC Blue Lorem Ipsum is simply dummy text of the printing and typesetting industry. Lorem Ipsum has been the industry's standard dummy text ever since the 1500s, when an unknown printer took a galley of type and scrambled it to make a type specimen book.

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How do oceans support communities?

How does the ocean provide the oxygen we breath?

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25

In-transition to MSC

By Nick Wyke

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Budget-saving hacks and making the most of what you buy are always key trends during tough economic times. Enter canned fish, a 19th-century innovation that’s still going strong. It ticks a whole host of boxes including being a good-value protein that’s more versatile than fresh fish and often less wasteful, with up to 100 per cent of the catch being eaten. Tuna is many people’s go-to tinned fish but why not cast your net wider and try mackerel, sardines, mussels, anchovies, clams, cockles or wild Pacific pink and red salmon? They are affordable, often surprisingly delicious and available with the MSC blue label indicating that they have been fished sustainably. Seafood chef and cookbook author Bart van Olphen is a canned fish evangelist. “Tinned fish is a very efficient product with a long shelf life at a very attractive price. It’s a 100 per cent natural product that is mostly wild – it’s rare to find farmed fish in a tin. But if you’d like to eat seafood forever then it needs to be sustainably sourced.” He adds: “You can create the most amazing things with tinned fish. The key is to add acidity, colour and crispy ingredients to bring out the best in the likes of tuna and salmon.” For a deep umami flavour, Bart recommends sardines and anchovies. “The Portuguese prefer aged sardines which, like good wine, only improve with time. They are great in curries (just add at the last minute), quiches, rice dishes or in a fisherman’s huevos rancheros.” Or you could really push the boat out and try an open tinned fish sharing board, inspired by a TikTok date night video that went viral last year. Worth a mention as an extension of the ‘thrifty’ trend are air fryers. These energy-light cookers continue to fly off the shelves and are ideal for the likes of Thai crab cakes, garlic shrimp and fish fingers.

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