Leaders for a Living Ocean

The MSC wants more of the world’s marine seafood catch to be sustainable by 2020. The Leaders for a Living Ocean are companies with commitments towards that goal.

At the 2017 Our Ocean conference in Malta the MSC announced an ambitious goal: 20% of the world's marine fish and seafood catch should either be certified sustainable or in a sustainability assessment by 2020.

To reach this goal the MSC relies on seafood industry partners. 27 companies and organisations at the Malta conference made commitments towards the MSC's 2020 goal. The group included supermarkets, food service companies, seafood brands and fishing associations. All are valued MSC partners, but have pledged increases in the proportion of MSC certified seafood they source, supply and sell.  

In recognition of their new commitments, we call this group the Leaders for a Living Ocean. Their new targets will also contribute to the UN Sustainable Development Goals, especially SDG 14: Life Below Water. 

We'll be supporting the Leaders as they transform their business and act as agents of change in their industries.


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Who are the Leaders for a Living Ocean?

Since 2017, more companies and organisations have joined the Leaders for a Living Ocean. Below is a full list of who they are along with details of their targets and progress.


Commercial sector



Fishing sector



Find out more

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Our collective impact

For over 20 years fisheries, scientists, consumers and industry have been part of a collective effort to make sure our oceans are fished sustainably.

Read about impacts
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Real life stories

The best way to understand the impact of the MSC program is through those involved. Read about the passionate people taking care of our oceans.

Read the stories
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The MSC and the United Nations Sustainable Development Goals

Data from the MSC is used by organisations committed to the UN's SDG's, to track progress towards international goals to end overfishing and protect biodiversity.

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