The MSC Claim

The MSC label should always be accompanied by the MSC claim. It should be shown in the language(s) of the country where the product or material is sold or published and is available in five versions.

If you require the MSC claim in a language not listed here please contact ecolabel@msc.org.

 

 

 

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MSC label guidelines

MSC label guidelines

Our guidelines set out the basic rules on how to use the MSC label on product packaging, restaurant menus, fish counters and promotional material.

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Approve my use of the MSC label

Approve my use of the MSC label

The MSC label and associated claims are a registered trademark and any usage must be approved.

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Promote sustainable seafood

Promote sustainable seafood

Promote your commitment to sourcing certified sustainable seafood and increase sales of your MSC labelled products. Use our marketing assets and toolkits.

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